Jul 19, 2013 by Brock Murray
The two most prominent tactics in online marketing today revolve around SEO and social media. Learning how to combine them to feed off of each other will help you achieve a better online presence as well as to reach your customers and keep them engaged. Getting the low down Nothing gets people talking more than …
Jun 30, 2013 by Brock Murray
Social media allows us to connect and build relationships with both current and potential customers. Unlike traditional media, social media is a two-way street. It allows for everyone to contribute to the conversation. Social media also levels the playing field. The cost for small businesses to participate is much lower than other traditional marketing initiatives …
Jun 23, 2013 by Brock Murray
When we talk about content in the context of your search engine optimization strategy, we’re actually talking about multiple types of content. Today we’d like to look at four types and how they can help (and harm) your SEO efforts. The first type is good old fashioned plagiarism. This is when you appropriate someone else’s content as …
Jun 21, 2013 by Brock Murray
The predominant mantra around search engine optimization success is that “content is king.” After all, powerful and compelling content is the cornerstone of your blog and, in turn, your SEO efforts. Yet as anyone who’s received a spam email can attest “content” alone isn’t enough, and that’s because “content” is relative. A more accurate manta …
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