Read some of the latest digital marketing tips and resources from our experts on our digital marketing blog. Get proven SEO, PPC, social media, content marketing, best practices, case studies, and more.
Dec 15, 2022 by Catherine Hansen
2022… What a great year it has been! With a New Year right around the corner, the seoplus+ shows some love to some of the best moments this year had to offer. Here is our version s(eoplus+)potify’s wrapped. So, grab a coffee (tea, water, sparkling.. ok, you get it) and your favourite snack, and let’s …
Oct 25, 2022 by Brock Murray
The Global Digital PR Awards are a celebration of the people and agencies who supercharge brand awareness, drive traffic, and deliver maximum ROI to their clients through Digital PR services. From media relations to content and link building, digital PR is a critical piece of the online marketing puzzle. seoplus+ has the distinction of being …
Jul 21, 2022 by seoplus+ Team
The Global Search Awards are a celebration of the people and agencies who make a big impact in the industry of SEO, paid ads, and content marketing. We’re excited to share that seoplus+ won our first-ever Global Search Award in the category of Best Canadian PPC Campaign. This campaign was run in partnership with Robillard …
Jun 10, 2022 by seoplus+ Team
The Global Search Awards are a celebration of the people and agencies who make a big impact in the industry of SEO, paid ads, and content marketing. seoplus+ has the distinction of being shortlisted in two categories at this year’s awards. The first nomination is for Best Canadian PPC Campaign for our Google Ad campaign …
Mar 1, 2023 by seoplus+ Team
Content is at the core of any digital marketing strategy. Whether it is video content on social media, written content in an email drip campaign, or podcast content to drive traffic from SEO, this is how you tell your story as a business. One of the pillars of any business content strategy is blog writing. …
Feb 15, 2023 by seoplus+ Team
Goodie Website is a web development start-up located in Europe. They are a spinoff of a large international design agency. They hired seoplus+ to help improve SEO results for them and their clients. Download Case Study Goals: Challenge: Approach: Results: …
Jan 16, 2023 by seoplus+ Team
WhistleBlower Security is the the affordable choice for organizations to identify fraud, harassment, and other misconduct through an anonymous employee helpline. Seeking to enhance their off-page SEO, Whistleblower Security increased their Digital PR investment and worked with seoplus+ team to surpass target results. Download Case Study Goals: Challenge: Approach: Results: …
Nov 30, 2022 by seoplus+ Team
Our client is a thriving rental community located in Canada. They were the sponsor for a local festival. They asked seoplus+’s Digital PR team to handle the strategy and coordination with local influencers to help promote the event. Download Case Study Goals: Create brand awareness through local festival as a primary sponsor Contract local influencers …
SEO
Mar 9, 2023 by Amanda Stephens
Keyword research is the process of identifying a list of keywords for which you would like your website to rank. Based on this list, you will develop content and make SEO optimizations in the hopes of improving your website’s position in the search engine results page (SERP) to generate more impressions, traffic, and conversions. While …
Marketing
Feb 16, 2023 by Amanda Stephens
Everyone is talking about ChatGPT, and it’s with good reason. Bill Gates said in an interview earlier this month that generative AI like ChatGPT would “change our world,” and search giants are in on the action—Bing is partnering with OpenAI (ChatGPT’s creator) while Google is on the brink of launching its own generative AI search …
Digital PR
Feb 2, 2023 by Catherine Hansen
As we move into 2023, digital PR’s importance will only grow. With more and more people turning online for their news and information, businesses and organizations must be able to promote themselves online effectively. But how can you ensure that your digital PR efforts are truly effective? Here are a few tips to help you …
Marketing
Feb 1, 2023 by Austin Perron
Google Analytics is one of the most powerful marketing tools that allow you to track and analyze the traffic on your website. Come July 2023, the current version of Google Analytics (Universal Analytics) will be sunsetted. The sooner the new version of Google Analytics is installed on your website, the better! Google Analytics 4 (GA4) …
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