Read some of the latest digital marketing tips and resources from our experts on our digital marketing blog. Get proven SEO, PPC, social media, content marketing, best practices, case studies, and more.
Dec 13, 2015 by seoplus+ Team
For those who may not know, Shopify is an e-commerce platform established in Ottawa in 2006. The platform now hosts over 200,000 online stores and $12 billion worth of sales worldwide. There are many reasons behind Shopify’s success and popularity amongst the e-commerce community – today we’re going to give you a few reasons why …
Nov 25, 2015 by Brock Murray
In 2011, IBM’s supercomputer Watson appeared on Jeopardy! to face off against Ken Jennings (he of the longest unbeaten run in show history) and Brad Rutter (all-time biggest prize winner in show history). The computer system dubbed Watson emerged victorious in the two-part match, winning the $1 million prize with a final score of $77,147 . Watson …
Nov 4, 2015 by Amanda Stephens
If you’re like me, your inbox is a constant flood of new messages between the hours of all day long. If you manage both a work and a personal account, this holds doubly true. Trying to type out a long professional reply to an important business email during your commute home is easier said than done. …
Aug 12, 2015 by Amanda Stephens
Mary has just opened up a café in Calgary, Café YYC. She’s enthusiastic and ready to go. She’s read everything she can about marketing, and she’s excited to dip her feet in the world of trying to get her café’s name out there on the internet and on social media. She knows she brews a …
SEO
Feb 24, 2022 by Amanda Stephens
It’s happened to all of us: we get a craving for brownies, or are trying to plan appetizers for Superbowl Sunday, or maybe we just want some sandwich alternatives to get us out of a lunch rut. We navigate to Google, key in a search for the delectable recipe, and click the first results that …
Paid Ads
Feb 9, 2022 by Lisa Westlund
It should come as no surprise that in today’s digital environment, users want convenience. They want to find exactly what they’re looking for, when they’re looking for it, from the company that does it best (or for the best price…or both). Your company has the opportunity to be that result for them, but if you …
Digital PR
Feb 2, 2022 by Catherine Hansen
Do you have a hard time marketing your business efficiently because you are constantly wrapped up with the day-to-day work? We get it, it takes a great deal of effort and time to market your business, but it’s essential if you’re interested in attracting new customers and maintaining long-lasting relationships with your existing ones. Read …
Marketing
Dec 14, 2021 by Derek Cosgrove
One of the biggest challenges website owners experience is a low conversion rate. You run Google Ads, Facebook Ads, SEO campaigns, your website generates all kinds of traffic, but few visitors actually become customers. As a digital marketer, this is a story we hear from prospective customers all the time. If you’ve done research to …
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