Case Study

Content Campaign Drives Significant Increase in Traffic and Leads for Web Design Agency

Goodie Website Logo
Goodie Website Logo

Goodie Website is a web development start-up located in Europe. They are a spinoff of a large international design agency. They hired seoplus+ to help improve SEO results for them and their clients.

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  • 10,000 website visitors per month
  • 100 leads/month
  • 20-25 new web design projects each month


  • The SEO campaign started slow, so we tripled the content production in Q3 2022
  • When the campaign started, the website only had about 5 pages
  • Web design and development is a very competitive industry
  • The website was relatively new with very few backlinks


  • seoplus+ completed an SEO roadmap outlining a prioritized list of all the improvements we needed to make to the website
  • seoplus+ conducted a competitive analysis and determined that long-form blog content was the key to driving traffic and improving rankings
  • seoplus+ developed a topical map that outlined the required content to improve the topical authority and rankings for each of the client’s key services
  • We leveraged our network to generate high-quality and relevant backlinks


  • The more aggressive content strategy started reaping rewards almost instantly with better results across all KPIs
  • In Q4 2022, organic website traffic was up 393% compared to the previous year
  • In Q4 2022, website leads were up 1050% compared to the previous year
  • The website went from ranking for 14 terms in 2021 to 584 search terms by December 2022
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seoplus+ Team

The award-winning seoplus+ expert team includes digital marketing specialists and business advisors with a combined experience of over 75 years. Since 2012, seoplus+ has provided demand generation and business growth services to companies ranking from SMBs to multinational enterprises. Our team's rich and diverse backgrounds range from SEO, PPC, social media, content creation, digital PR, UX design, web development, and ecommerce, to customer success, lead generation, and growth strategy. seoplus+ is also an SEMrush Agency Partner, Google Premier Partner, and Shopify Partner.

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“If I could go back in time, I would have been more aggressive with content from day 1. The more aggressive content campaign we started in the fall of 2022 had a huge impact on our business.”

- Marek Tyniec, Marketing Coordinator, X-Five and Goodie Website

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