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Haley Wells

Haley Wells is the Social Media Team Lead at seoplus+. Haley joined the company in 2022 and has worked in the social media industry since 2019. On the day-to-day, Haley curates and writes social media content for her clients and builds strategies for her clients to achieve positive results.

Recent articles by Haley

The Role of AI in Social Media Content Creation and Customer Engagement

It’s natural to start recognizing specific social media posts and think, “This has to be written by AI.” And why not? If you’re short on time, using tools like ChatGPT to craft a caption in a minute instead of ten makes perfect sense. Social media managers everywhere have a love-hate relationship with AI—it can streamline …

Graphic of a short-form video on social media

The Art of Storytelling in 60 Seconds or Less

In an era of dwindling attention spans and an overload of content, the challenge is not just to grab attention but to convey a meaningful message in a concise manner. Enter short-form video storytelling – a medium that demands creativity, clarity, and charisma. But how does one tell a story, evoke emotions, or send a …

Beyond TikTok: Why Short-Form Video Is More Than Just One Platform

In recent years, TikTok has taken the world by storm with its short-form videos and easy-to-use platform. However, with concerns over data privacy and security, some countries have called to ban TikTok. As a result, some businesses that have heavily invested in TikTok marketing campaigns may be worried about the potential loss of this popular …

Why Short-Form Video is the Future of Online Content

Short-form video content has exploded in popularity in recent years with the rise of platforms like TikTok, Instagram Reels, and Snapchat. These platforms allow users to create and share videos that are typically 15 seconds or less in length, making it easy for people to consume and share content on the go. There are several …