Jul 18, 2013 by Brock Murray
When it comes to local SEO there is more to the formula than key words and phrases cleverly placed throughout well written content. There has to be an SEO strategy that encompasses all of the online marketing tools you have at your disposal and use them to apply grassroots tactics in a new world of …
Jun 30, 2013 by Brock Murray
Social media allows us to connect and build relationships with both current and potential customers. Unlike traditional media, social media is a two-way street. It allows for everyone to contribute to the conversation. Social media also levels the playing field. The cost for small businesses to participate is much lower than other traditional marketing initiatives …
May 8, 2013 by Brock Murray
When dealing with social media marketing, a business needs to carefully balance embracing the more humanistic aspects of the medium while still keeping an eye on the bottom line. Social media marketing costs money. Even if social media marketing is budgeted as part of the PR department, at some point it still must demonstrate some …
Apr 5, 2013 by Brock Murray
If you’re looking for a helpful article to help frame your online marketing and search engine optimization strategy, look no further than this piece in the April 3rd edition of the New York Times. The article looks at Google’s continued dominance in the search field as well as the types of challenges the Mountain View …
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