seoplus+ Digital Marketing Resources

Summary Queen’s University, a leading AI and research institution, partnered with seoplus+ to better engage Canadian policymakers with its AI and supercomputing research. They faced challenges in reaching and converting this highly niche audience, so we implemented a hybrid Meta and LinkedIn campaign designed to balance scale with precise targeting. The result: 567 qualified newsletter ...

Digital visibility is becoming more complex, especially for businesses competing across multiple markets. What matters now is not simply keeping up with new technology, but understanding which shifts will actually drive measurable performance. Three developments are shaping how growth-focused brands approach digital marketing: Together, these shifts point to a larger reality: visibility is no longer ...

In the marketing world right now, it’s nearly impossible to have a conversation that isn’t centred on efficiency, automation, and how AI can help with both. As a content marketer, I must admit it can spit out 1,000 words much faster than I ever will. But this changing tide has also given a tidal-wave-like rise ...

Aaben Windows & Doors, a Kingston-based company, faced a seasonal slowdown that impacted bookings during the winter months. To maintain a steady lead flow, we launched a highly targeted Google Display campaign focused on driving immediate conversions. As a result, the campaign generated strong phone engagement and secured over 40 booked appointments, helping sustain business ...