Read some of the latest digital marketing tips and resources from our experts on our digital marketing blog. Get proven SEO, PPC, social media, content marketing, best practices, case studies, and more.
Nov 6, 2024 by Amanda Stephens
If you’re managing marketing for a multi-location business, you know the drill. Every day, there’s a steady flow of small updates demanding your attention. It might be a request to update hours for one location because of a staffing issue. Another store might need a notice put up on social media due to electrical issues. …
Oct 28, 2024 by Lisa Westlund
Achieving sustainable growth for your business requires more than just isolated marketing efforts that you turn on and off—it demands a long-term strategic approach that considers every stage of the marketing funnel. It’s probably no surprise that aligning your marketing efforts across the entire funnel—from awareness down to loyalty—takes significant research, planning, testing, and investment. …
Sep 30, 2024 by Amanda Stephens
In multi-location marketing, you’re not just managing campaigns—you’re managing complexity. Every day, you’re faced with the challenge of ensuring consistent brand messaging, driving growth across diverse markets, and hitting aggressive KPIs—all while juggling the unique demands of each location. But there’s a constant force adding pressure to your already overflowing plate: competition. You know the …
Dec 19, 2023 by Amanda Stephens
Picture this: you’re on a mission to find that cozy cafĂ© downtown, the one with the amazing lattes and freshly baked pastries. You pull out your smartphone, type in the cafĂ©’s name, and voilĂ ! The website shows the address, the store hours, and the tantalizing menu. Armed with anticipation, you head out, only to find …
Case Study
Nov 4, 2024 by seoplus
When you stick to the same social media strategy for too long, things can start to feel stale. Your audience knows what to expect and may have heard your messages so often that they tune out, leading to lower engagement. For the Mortgage Advisors, an independent mortgage and brokerage firm in Ottawa, Ontario, it was clear …
Case Study
Jul 9, 2024 by seoplus+ Team
Mann Lawyers is a leading law firm based in Ottawa that partnered with seoplus+ to generate more leads by improving their visibility on search engines. With a focus on SEO and content, seoplus+ helped Mann Lawyers reach new heights online to accompany their remarkable growth. Download Case Study KPI Highlights The Challenge The Approach The …
Case Study
May 30, 2024 by seoplus+ Team
Trellis is a leading AI-driven eCommerce advertising software for sellers on Amazon and Walmart. They approached seoplus+ to help them upgrade their content marketing strategy, improve their SEO results, and increase their market share. Download Case Study Challenge Approach Results …
Case Study
Apr 23, 2024 by seoplus+ Team
Mobile Klinik, a leading Canadian retailer specializing in certified pre-owned smartphones and expert repair services, embarked on a strategic journey to revitalize its brand presence online. In 2023, following a comprehensive website redesign, the focus shifted towards leveraging quality content on their new website blog to attract and educate both current and potential customers. With …
Marketing
Nov 6, 2024 by Amanda Stephens
If you’re managing marketing for a multi-location business, you know the drill. Every day, there’s a steady flow of small updates demanding your attention. It might be a request to update hours for one location because of a staffing issue. Another store might need a notice put up on social media due to electrical issues. …
Paid Ads
Oct 30, 2024 by Jacob Cummer
For years, Google had been preparing advertisers for the eventual phase-out of third-party cookies. These cookies, which allow advertisers to personalize ads based on a user’s browsing history, interests, and demographics, were slated to be removed from the Chrome browser in 2024. This impending change meant that advertisers would face challenges in targeting the right …
Marketing
Oct 28, 2024 by Lisa Westlund
Achieving sustainable growth for your business requires more than just isolated marketing efforts that you turn on and off—it demands a long-term strategic approach that considers every stage of the marketing funnel. It’s probably no surprise that aligning your marketing efforts across the entire funnel—from awareness down to loyalty—takes significant research, planning, testing, and investment. …
Digital PR
Oct 22, 2024 by Catherine Hansen
“I would love it if your team could get us featured in The Globe and Mail or Toronto Star this week.” My goal has always been to get my clients placed in their dream outlets. I am driven by results, brand visibility, and thought leadership. Often, big names like the Globe and Mail, Toronto Star, …
seoplus+ is an award winning digital marketing agency serving clients globally.
