“I would love it if your team could get us featured in The Globe and Mail or Toronto Star this week.” My goal has always been to get my clients placed in their dream outlets. I am driven by results, brand visibility, and thought leadership. Often, big names like the Globe and Mail, Toronto Star, …
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Digital PR
Pitch Perfect: Quality Over Quantity Wins in Digital PR
Oct 22, 2024 by Catherine Hansen
Digital PR
Optimizing Multi-Location Digital PR Strategies for Maximum Brand Impact
Oct 16, 2024 by Ally Dyck
Do you own or manage a multi-location business and find it challenging to implement effective digital public relations strategies? You’re not alone. Managing media relations across multiple locations can be daunting, and many businesses resort to generic brand awareness campaigns, overlooking the uniqueness of each location. While this may not seem like a major issue, …
Digital PR
Scaling PR Efforts For Multi-Location Success
Apr 9, 2024 by Catherine Hansen
Scaling your public relations efforts for a multi-location business can seem daunting, but with the right strategies, it’s possible to create a cohesive, impactful PR campaign that resonates with local audiences across all your locations. Leveraging online tools and platforms is crucial for achieving PR success on a multi-location scale. Let’s dive into some effective …
Digital PR
Custom Wrike Space For Digital PR Success
Jan 4, 2024 by Catherine Hansen
I spent over 60 hours building my team’s custom project management space. Here are the key takeaways. Do you have that one organizational method that works but that you also can’t stand at the same time? That system has become routine and easy to implement in the short term but is not productive in the …
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