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Haley Wells
Recent articles by Haley
seoplus+ Digital Digest – March Marketing Updates
Welcome to the March edition of the seoplus+ Digital Digest—your go-to source for the latest digital marketing insights. From Instagram’s shifting priorities to AI-powered video tools, here’s what you need to know to stay ahead of the curve. Hashtags Are Dead?! Not Quite, But Their Role Is Changing For years, hashtags have been a …
seoplus+ Digital Digest – Marketing Updates – Vol #1
Welcome to the first edition of the seoplus+ Digital Digest – your go-to source for the latest updates in digital marketing. Let’s dive in! 14 Hours Without TikTok? On January 19th, the United States experienced a 14-hour TikTok ban, sparking widespread curiosity and concern. The ban, prompted by privacy concerns surrounding the app, led to …
The Role of AI in Social Media Content Creation and Customer Engagement
It’s natural to start recognizing specific social media posts and think, “This has to be written by AI.” And why not? If you’re short on time, using tools like ChatGPT to craft a caption in a minute instead of ten makes perfect sense. Social media managers everywhere have a love-hate relationship with AI—it can streamline …
The Art of Storytelling in 60 Seconds or Less
In an era of dwindling attention spans and an overload of content, the challenge is not just to grab attention but to convey a meaningful message in a concise manner. Enter short-form video storytelling – a medium that demands creativity, clarity, and charisma. But how does one tell a story, evoke emotions, or send a …
Beyond TikTok: Why Short-Form Video Is More Than Just One Platform
In recent years, TikTok has taken the world by storm with its short-form videos and easy-to-use platform. However, with concerns over data privacy and security, some countries have called to ban TikTok. As a result, some businesses that have heavily invested in TikTok marketing campaigns may be worried about the potential loss of this popular …
Why Short-Form Video is the Future of Online Content
Short-form video content has exploded in popularity in recent years with the rise of platforms like TikTok, Instagram Reels, and Snapchat. These platforms allow users to create and share videos that are typically 15 seconds or less in length, making it easy for people to consume and share content on the go. There are several …